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Biography"Trafford Publishing is a company for self-publishing using print-on-demand technology, formerly based in Victoria, British Columbia, Canada, and now based in Bloomington, Indiana, USA. The company was founded in 1995, by Bruce and Marsha Batchelor, John Norris and Steve Fisher. Trafford Publishing focuses on print-on-demand ("POD") publishing, which means they print shorter runs or even one copy at a time, in response to orders from the author or from retail customers. In 2009 Trafford was purchased by Author Solutions, which operates AuthorHouse and iUniverse and is owned by the San Mateo, Calif., private-equity firm Bertram Capital Management LLC.." -- Wikipedia